Without thinking about any correlation to Orb, I picked up Moneyball, a fantastic book by Michael Lewis, where I came across the term “exotic inefficiencies.” The essence of the book is how the Oakland A’s, one of the “poorest” teams in baseball manage to win so many games in contrast to the rest of the league...But against the prevailing wisdom, the A’s keep winning.
As I got deeper into the book, the similarities to Orb Networks and our own conversations with both technology and content distribution partners was stunning. ... So, the Oakland A’s figured out that that the rest of the baseball industry experts were wrong in how to analyze players and we are finding that many in the various industries we touch have latched on to similar inefficient arguments revolving around Digital Rights Management (DRM). More...
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